154: How I Make Posting On Social Easier
Social media can be a wonderful tool to help us connect with friends, communities or potential students. It can also be a black hole of despair and panic. Some people say it is necessary to participate and post on social media to be a successful business nowadays.
I don’t think engaging on social media is a requirement for having a thriving yoga teaching business at all, but if you use it right it can be a cheap way to market your services. It is also really easy to waste countless hours creating posts that go nowhere and do nothing for you. This is not what we want!
I’ve been in a good routine with the way I am engaging with social media, and it’s been working for my business without me having to spend hours on the apps. Today on the podcast I’m sharing the things I’ve been doing that make social media both easier for me, and actually useful!
In this episode, you’ll hear:
why it only makes sense to post on social if it is easy
how to know your outcome goal
why you have to pivot to video and some easy ways to do that
different suggestions for creation schedules
my hot take on AI and how I’m using it in my business
Resources and Posts Mentioned
WorkPlay Branding (company that did my photoshoots last year)
Recent Podcast Episodes
If I were to ask you what the purpose of asana is, what would you say? Would you say it was to feel better in the body? To build strength and flexibility? To prepare the body for meditation practice? To help people connect more deeply to their breath and themselves?
These are all beautiful answers!!
But if you gave a very specific movement cue or alignment principle when teaching asana, and I asked you what the purpose of that was, what would you say?
I think many of us value clarity and specificity in our teaching, but because of the way we were trained to teach movement, we fall into highly dogmatic or aesthetic based cueing even when that doesn’t honor our values.
Today’s podcast episode is a deep inquiry into the purpose of asana, especially as it applies to teaching movement in a specific and precise way.