154: How I Make Posting On Social Easier
Social media can be a wonderful tool to help us connect with friends, communities or potential students. It can also be a black hole of despair and panic. Some people say it is necessary to participate and post on social media to be a successful business nowadays.
I don’t think engaging on social media is a requirement for having a thriving yoga teaching business at all, but if you use it right it can be a cheap way to market your services. It is also really easy to waste countless hours creating posts that go nowhere and do nothing for you. This is not what we want!
I’ve been in a good routine with the way I am engaging with social media, and it’s been working for my business without me having to spend hours on the apps. Today on the podcast I’m sharing the things I’ve been doing that make social media both easier for me, and actually useful!
In this episode, you’ll hear:
why it only makes sense to post on social if it is easy
how to know your outcome goal
why you have to pivot to video and some easy ways to do that
different suggestions for creation schedules
my hot take on AI and how I’m using it in my business
Resources and Posts Mentioned
WorkPlay Branding (company that did my photoshoots last year)
Before this recent solo episode, The Purpose of Asana Ep 159, was even released my friend Cecily Milne reached out to say she was so excited to listen to it and chat about it! We decided to record our conversation for all of you, so today we have Part Two!
In this episode Cecily and I dive into what makes asana unique compared to other movement practices, we discuss the nuances of teaching with specificity, and tackle the evolving role of the yoga teacher in today’s landscape.
We also unpack how our approaches to asana practice and teaching have transformed over time, the importance of intentionality versus invitation in cueing, and how to empower both educators and students to understand their why for every cue and pose.