154: How I Make Posting On Social Easier
Social media can be a wonderful tool to help us connect with friends, communities or potential students. It can also be a black hole of despair and panic. Some people say it is necessary to participate and post on social media to be a successful business nowadays.
I don’t think engaging on social media is a requirement for having a thriving yoga teaching business at all, but if you use it right it can be a cheap way to market your services. It is also really easy to waste countless hours creating posts that go nowhere and do nothing for you. This is not what we want!
I’ve been in a good routine with the way I am engaging with social media, and it’s been working for my business without me having to spend hours on the apps. Today on the podcast I’m sharing the things I’ve been doing that make social media both easier for me, and actually useful!
In this episode, you’ll hear:
why it only makes sense to post on social if it is easy
how to know your outcome goal
why you have to pivot to video and some easy ways to do that
different suggestions for creation schedules
my hot take on AI and how I’m using it in my business
Resources and Posts Mentioned
WorkPlay Branding (company that did my photoshoots last year)
Recent Podcast Episodes
In this solo episode, I’m zooming out from the quick, in-the-moment burnout strategies I shared in Episode 171 and looking at the bigger picture. I want to talk about why so many yoga teachers are burning out—and what I’ve seen actually work instead.
My core premise is simple: the career model most of us were trained into doesn’t work for most people anymore. If you’re exhausted, underpaid, and questioning how sustainable this path really is, I want you to hear this clearly—it’s not you. It’s the model.
I’ll walk you through the structural issues I see over and over again, help you look honestly at the math of your teaching schedule, and introduce a shift that has made a huge difference for me and for so many teachers I’ve worked with: integrating private clients into your practice.