156: Why and How to Find Virtual Private Yoga Clients
I started teaching one private yoga client virtually in 2019 when she left Washington, DC for California. But other than her, I had absolutely NO experience teaching online when everything changed on March 13th, 2020. I was slightly ahead of the curve in understanding that the pandemic would be a life alternating experience and that we wouldn't be teaching yoga in-person for many many months.
I made really quick work of getting all my in-person private students on board to pivot to virtual private lessons, and by Monday, March 16th, I had everyone set up for the virtual lessons in their normal standing scheduled spot. I did not miss a single day of work or single private lesson in that transition, and that is something I am really proud of.
Then, at the beginning of 2022, I moved to a new area and had a baby. I kept all my clients virtual through that transition, and 95% of my teaching is still virtual. And I LOVE it.
Today on the podcast, I’m making the case for virtual private lessons!
I’ll tell you:
why AND how to find virtual private clients
why they are great for your students
how they can help support your business
who they are a good fit for (both student and teacher)
how to get started in offering virtual private lessons
Resources mentioned in the episode:
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Recent Podcast Episodes
Today I’m revisiting one of the ideas I talked about when I first started the podcast nine years ago: the idea that yoga teachers need to find their “ideal student” or a very specific niche in order to build a successful teaching career.
I still believe there is some value in getting specific about who we’re speaking to when we communicate about our work. Specific language can make our marketing more compelling and help potential students understand how our teaching might support them.
But I’ve become increasingly convinced that the idea of finding your perfect student doesn’t translate well to the actual work of teaching yoga.