152: Advice For New Teachers PART TWO (The Business Stuff)
In episode 148, I collected all my best advice for new teachers. The episode centered around the idea that the most important thing new teachers can do is start teaching and figure out what kind of teacher they want to be.
But once you’ve started that process, there are some important business foundations you want to have in place so you have solid ground upon which to build. This episode (152) is a deep dive into those business fundamentals, including lots of recommendations for specific software.
If you are a new teacher or an experienced teacher without an online presence, this episode is a must-listen!
In this episode, you’ll hear:
why you don’t need to worry about social right now
why you do need liability insurance, but not necessarily an LLC
my recommendations for online booking for 1x1 sessions
the software options to have students register for group classes
where to host your email list, and why you need one
options for website builders
Resources Mentioned
Liability Insurance:
How to book private lessons:
A place for people to register for group classes
Email list options:
Website Options:
Today I’m revisiting one of the ideas I talked about when I first started the podcast nine years ago: the idea that yoga teachers need to find their “ideal student” or a very specific niche in order to build a successful teaching career.
I still believe there is some value in getting specific about who we’re speaking to when we communicate about our work. Specific language can make our marketing more compelling and help potential students understand how our teaching might support them.
But I’ve become increasingly convinced that the idea of finding your perfect student doesn’t translate well to the actual work of teaching yoga.