141: The Best Way To Find Private Yoga Students
Building a career as a yoga teacher is challenging because unlike many other kinds of jobs, you have to build out a career in one hour blocks, working to get and then manage each gig separately.
While the explosion of online offerings and social media as a marketing tool has changed much about the landscape, there is one thing it hasn’t changed. In my view, the best way to build a career as a yoga teacher is to teach private clients.
But what is the best way to find and connect with new potential students?? In 20 years I’ve had to rebuild my practice several times, and I have an old school strategy that I think works really well! We’re breaking it all down in this solo episode of the podcast!
In this episode, you’ll hear:
why teaching private clients is the best way to build a thriving yoga career
what people are getting wrong about digital products
my favorite old school way to connect with potential private clients
a step by step process for reaching out to your community
four core principles for helping students get really excited about their yoga practice
Resource Mentioned:
This episode is brought to you by OfferingTree, an easy-to-use, all-in-one online platform for yoga teachers that provides a personal website, booking, payment, blogging, and many other great features. If you sign up at www.offeringtree.com/mentor, you’ll get 50% off your first three months (or 15% off any annual plan)! OfferingTree supports me with each sign-up. I’m proud to be supported by a public benefit company whose mission is to further wellness access and education for everyone.
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Have you ever been in a yoga class where the yoga teacher gives a long dharma talk about ahimsa, and then when the movement practice begins the teaching style feels very aggressive? Or maybe you have been that teacher yourself. I know I have!
I think there are really subtle and beautiful ways to teach the movement part of yoga in a way that has the deeper philosophical teachings embedded within it, but most of us were not taught to do that, and it is more challenging to do than you might think!