One of the questions I get asked most often is about how to find new private clients. After 14+ years as a full time yoga teacher (mostly working with private clients) I’m more than happy to answer that question, but there is an even more complex question that I love to answer: Once you start working with a new client, how do you get them engaged in their practice so they KEEP working with you?
I’ve taught roughly 14,000 private lessons since 2005, but I have probably taught few than 200 people. That is because I work with a students in a way that gets them deeply engaged with our work, totally committed to their personal practice and excited to show up for their lesson every week! I work with students for the long haul and I don’t have to go around looking for new clients all the time. It is a true joy to be able to form such intimate and meaningful relationships with students and it is an honor to walk with them down their path for so long.
Watch this video to see why you don’t need to do much (if any!) marketing to have a thriving private practice and what you should do instead!